Facebook is the most visited site on the internet. If facebook was a country it would be the third largest country, by population, in the world.
Lets face it, your customers are using facebook. Shouldn't you have a custom designed page for them to interact with?
Facebook allows an opportunity for you to have a totally custom fan page using their FBML programming language that allows customer to interact with your brand like never before. It also opens an avenue for you to stream promotional and informational data directly to the people who have subscribed to your brand. This is the absolute upmost key in target marketing, connections and shareing becomes organic and spreads through facebook from people and names your customers trust.
Your website can be linked to your facebook fan page and people can subscribe to your facebook updates without leaving your website, or they can choose to view your website information using your custom FBML fan page without having to leave facebook.
Facebook fan pages are being used right now but some of the biggest brands in the world, and for good reason. In fact, it's such a big thing right now that we have our own page dedicated specifically for this service on facebook. Visit it to get started now!